Online Marketing Blog

• Facts Tell, Stories Sell – The Importance of Story Before Marketing April 22, 2014
  Recently my sister in-law, Melanie, shared with me the success of her initial ventures into a new business selling a collection of handmade dolls, stuffed animals and blankets. A successful medical career working at a hospital keeps her more than busy, but the side venture is enabling her to make her creative hobby into something […]
  Lee Odden
• Online Marketing News: Photos > *, Twitter Has A Problem, Mobile Makes A Big PPC Impression April 18, 2014
  #PutAWingOnIt KFC’s Chicken Corsage Just Went Viral - Prom season is in full swing, and KFC wants to add a little something to the big night: a chicken snack on your date’s wrist. USA Today Study: Brands still overwhelmingly prefer photos on Facebook - Though Facebook has tried to make its link share post format […]
  Ben Brausen
• The Hidden Value of Influencers in B2B Content Marketing April 17, 2014
  In the 2014 B2B Content Marketing Trends report from Content Marketing Institute and MarketingProfs, the top challenges that B2B content marketers face include: lack of time, not being able to produce enough content, not being able to create the kind of content that engages, lack of budget, and lack of content variety. Sound familiar? Stats […]
  Lee Odden